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What is Thin content?

Thin content is a page with little or no substance of its own, which search engines decline to index or rank.

It includes near duplicate pages, pages that only swap a place name, doorway pages, and pages that exist to hold a keyword. Google's guidance on scaled content abuse targets exactly this when it is produced in volume.

The cure is substance per page: original data, a real example, a specific answer. If a page cannot carry three sentences that are true only of it, it should be merged into one that can.

Our programmatic pages are gated in code for exactly this reason: a page without its own data is not built at all, rather than built thin and hoped for.